Is Flavoured Milk Good For You & What Are Its Benefits

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Is Flavoured Milk Good For You & What Are Its Benefits

9 January, 2018

Since our childhood, we have followed the trend of thinking that milk is a superfood for us. However, with the growing technology, the modernisation forces to people to change their taste and choices. Drinking flavoured milk is what most of us preferred nowadays. Read here about what are the benefits of flavoured milk? Is it really good for you?

Benefits of flavoured milk

All milk, including flavoured milk, contains a unique combination of nutrients important for growth and development in kids, and for optimal health and disease prevention in adults.

Regular milk and chocolate milk contain beneficial carbohydrates and proteins needed for recovery, replenishment and adaptation after exercise. However, chocolate milk has a better combination of carbohydrate and protein and is more suitable for post-exercise recovery. This makes it a better post-exercise drink.

Flavored milk benefits are that it has all of the required nutrients found in unflavored milk such as calcium, phosphorus, magnesium, potassium, protein, riboflavin, niacin and vitamins A, B12 and D. It contributes only 3% of added sugars in the diets of children between 2-18 years. In addition, children who drink milk, either flavoured or white, have better nutrient intakes and similar body weights as non-milk drinkers.

Difference between flavoured milk and regular milk

Flavoured milk is made with milk, sugar, colourings and artificial or natural flavourings. Flavored milk is often pasteurized using ultra-high-temperature (UHT) treatment, which gives it a longer shelf-life than plain milk. Whereas, normal milk is a pure milk crafted from cow, goat or other animal sources.

Flavored milk boom in India

In recent years, India’s packaged flavoured milk segment has been enjoying an increased level of interest, and this attention has brought about a significant amount of product innovation in the country.

Flavored milk has gained ground in India over the past few years, and most dairy players in the country feature some form of the flavoured beverage in their product mix. On top of that, there has even been innovation from companies that are not typically associated with the dairy space.

New research from global market intelligence agency reveals that flavoured milk products accounted for 43% of dairy drink introductions in India in 2016. In fact, these products are still causing a stir, with flavoured milk accounting for 39% of Indian dairy drink launches during the first half of 2017.

Categories of flavoured milk

Badam, Butterscotch, Chocolate, Elaichi, Hazelnut, Kesar, Mango, Pista, Rose, Smoothie, Strawberry, Tetra Pak, UHT treated etc. are some of the categories in which flavoured milk is available at various shops. Amul, Gowardhan are few of those brand who sell all kinds of flavoured milk products.

Where to get?

It’s easier to get flavoured milk in any grocery store. However, it may include the risk of adulteration. The shopkeepers may not be aware of at what temperature it should be stored? Or how to do packaging of flavoured milk drinks?

Hence, the new way is to buy flavoured milk near you with the use of the internet. There are numerous shops available on the internet who serve and deliver flavoured milk products at reasonable rate. One can buy from different categories of milk from them such as Lactose-free milk, Farm fresh milk, Whole milk etc. Buy any kind of flavoured milk products from these Awesome Dairy to enjoy the tasty and pure milk.

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